Training – Keefer, Inc. Tested

Don’t Waste The Season

By: Seiji Ishii Loretta’s is over, and for a lot of amateur riders, the emotional part of the season is finally starting to come down. That is when the season becomes useful—if you are willing to look at it honestly instead of just moving on or overreacting. For a lot of families, Loretta’s feels like the end…

BySeiji IshiiSeptember 1, 20260Comments

Training: Stop Proving. Start Preparing

Stop Proving. Start Preparing. By Seiji Ishii The final few weeks before a big amateur national can make normally smart riders do strange things. A rider who has trained consistently for months suddenly wants to squeeze in a few more brutal motos. A parent starts asking if they should add another workout because another kid is…

BySeiji IshiiJuly 23, 20260Comments

Tech Trackside Training

The Fitness You Lose Isn’t the Fitness You Think

By Seiji Ishii One of the most common conversations I have with riders starts about ten minutes into their first ride back after some time off. "I lost everything." Usually, they haven't. One of the most common mistakes I see is riders confusing a loss of sharpness with a loss of fitness. The two are…

BySeiji IshiiJune 30, 20260Comments

Motocross Training

The Myth of Greatness

By Seiji Ishii Ken Roczen admitting he battles severe anxiety may have helped more riders than his winning the championship. Fresh off winning his first AMA Supercross Championship, Ken Roczen stood on stage emotionally drained. Not hyped up. Not pretending to be untouchable. Not giving a polished speech about confidence and momentum. He looked exhausted, and honestly,…

BySeiji IshiiJune 3, 20260Comments

Tech Training

Data Isn’t the Driver. You Are.

By Seiji Ishii Self-monitoring tools can help you train better—or they can stall you out. The difference is how you react to what they tell you. The Device Isn’t the Problem It seems like everyone is running something now—Whoop, Garmin, HRV, sleep scores, diet tracking. None of that is the issue. If anything, it’s useful. You’ve got…

BySeiji IshiiMay 11, 20260Comments

Tech Training

The Day is a Terrible Scoreboard

By: Seiji Ishii I’m dealing with this right now. I pushed through the weekend because I wanted to feel like I gave everything I had, and now I’m sitting here sick. That wasn’t bad luck. That was the cost. If you use the day as your scoreboard, you’ll make bad decisions. You’ll take a session that was supposed…

BySeiji IshiiApril 26, 20260Comments

Tech Trackside Training

Coach’s Cut: Discipline vs. Desire

Written By: Seiji Ishii Why training based on how you feel can quietly wreck your riding. The disciplined rider does not train based on desire. They train based on condition. That sounds straightforward until you look at how training decisions actually get made during the week. It’s easy to blur the line between what sounds good that…

BySeiji IshiiApril 7, 20260Comments

Tech Training

It’s Not Your Fitness, It’s Your Head

By Seiji Ishii If your attention is in the wrong place, it doesn’t matter how fit you are. There’s a point where more physical work stops being the answer. Not because fitness doesn’t matter, but because something else starts to matter more—where your attention goes when you’re riding. Many riders are putting it in the wrong…

ByKris KeeferMarch 23, 20260Comments

Tech Training

Coach’s Cut: You Got “Strong.” But Did You Get Faster?

Stacking more plates every week only builds one lane of performance — and motocross doesn’t live in one lane. By Seiji Ishii Just lifting weights and trying to lift more all the time isn’t the whole picture. That’s just force development. The other lanes are tissue tolerance, power (speed of force development), and durability (submaximal contractions over…

BySeiji IshiiFebruary 18, 20260Comments

Tech Trackside Training

Coach’s Cut: The Two-Lap Lie/How Early Speed Steals Your Best Moto

The Two-Lap Lie: How Early Speed Steals Your Best Moto By Seiji Ishii Two good laps can be the worst thing that happens to your pacing. You know the moment. You roll out, and the track feels good. Fresh enough to be forgiving. Your timing clicks. The bike feels planted. You hit two clean laps, and your brain…

BySeiji IshiiFebruary 2, 20260Comments